media services
We’re tough but fair. And proud of it.
When you work with Graham Advertising, you are working with one of the best and most experienced media buying agencies in the country.
We have buying power.
Over the years we’ve purchased over 200 markets nationally and internationally. We’ll create a cost-effective plan that drives qualified traffic to your business. With the help of companies such as Arbitron, Nielsen and Scarborough we have up-to-the-minute information on your market, such as the latest trends and news headlines.
A critical element of planning is monitoring the competitive environment. We subscribe to media research in our local markets that provides insight into our target customers.
We also keep a pulse on local advertising to track competitive spending. Other factors in our media planning include maintaining brand focus combined with traffic-driving retail and our client’s share of voice in the market.
We subscribe to:
- Arbitron Radio Market Reports
- Nielsen Local Market Surveys
- Scarborough Market Survey
- RetailDirect Market Survey
- Qualitative Diary Research
- Snapshots Interactive Market Profile
